Report Store Covers for Business Insider

Overview

From 2019 to 2022, I designed report covers for Business Insider Intelligence’s digital report store, spanning topics like fintech, digital media, advertising, banking tech, IoT, and more. I created a cohesive visual system using a mix of custom illustrations and stock imagery, adapting the style to reflect a major brand refresh during that time. Each cover was tailored to match the tone and industry focus of its report, helping reinforce Business Insider’s identity while ensuring visual clarity and consistency across a wide-ranging library of market research content.

All Report Store Covers

Conclusion

In 2022, the report store underwent a rebrand that introduced new visual guidelines and templated designs. As a result, the use of fully custom cover artwork for bundled reports was phased out, marking the end of this design phase and the transition to a more standardized approach.